The studio

A small studio, working slowly, for marques that intend to last.

JOHNFERUGLIO DESIGN was founded in Italy in 2025 by Giovanni Feruglio. We remain deliberately small so that a director's hand touches every project.

A designer sketching an automotive concept by lamplight
Mission

To design vehicles that earn the right to exist — objects of restraint, intention, and quiet beauty in a world that no longer needs more things.

Methodology

Four movements from brief to surface.

01

Listen

Every commission begins with weeks of conversation. We map the marque's history and the patron's intent before a single line is drawn.

02

Distil

From hundreds of sketches we select one. One stance, one gesture, one argument. Everything else is removed.

03

Refine

Quarter-scale 3D printed model, full-scale interior details prototypes made from materials sourced from estimated local craftspeople

04

Deliver

Engineering integration, surface release, and a presence on the workshop floor through to first prototype.

Direction

The principals.

Giovanni Feruglio
Founder · Design Director
1 yr
Giovanni Feruglio
Head of Surface
1 yr
Giovanni Feruglio
Head of Naval Programmes
1 yr
Giovanni Feruglio
Head of Mobility
1 yr
Timeline

The journey.

2025
JOHNFERUGLIO DESIGN founded.
2025
First concept comes to life
2025
Naval programme department first concept.
2025
First electric motorbike concept is born.
2026
Future-facing programmes established.

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